Opening In Style - Runway Show Spring/Summer 2014
J.Lindeberg was honoured to be chosen as the opening act at Mercedes Benz Fashion Week in Stockholm for the Spring/Summer 2014 runway shows, attended by the Swedish minister of culture and an impressive array of representatives from the international press.
You’d be forgiven for thinking that it’s always fashion week in Stockholm – we do like to dress up. However, the actual J.Lindeberg show for Stockholm’s Mercedes Benz Fashion Week Spring/Summer 2014 was held on August 26, 2013. It kicked off with a press conference, where J.Lindeberg was presented as the opening show. Head designer Jessy Heuvelink gave a well-acclaimed speech to the Swedish and international press, presenting both himself and the brand just before heading backstage for the show. Berns Salonger was jam packed with the best fashion journalists, bloggers, celebs and photographers, all there to see 12 minutes of fashion extravaganza from J.Lindeberg’s Spring/ Summer 2014 collection, styled to perfection.