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Sweden’s Women’s National Team Suits Up.
A sneak peek of SS26.
Designed in partnership with the Swedish Football Association, the look also offers a rare pre-launch glimpse into our upcoming SS26 Women’s Ready-to-Wear collection.
The silhouette combines high-waisted, wide-leg trousers with a relaxed yet elevated cut –mirroring the dynamic identity of modern sportswear-inspired fashion.
The campaign, shot in-studio with an editorial-meets-BTS feel, stars Fridolina Rolfö, Madelen Janogy and Johanna Rytting Kaneryd from the Swedish squad.
“This partnership shows the strength of our womenswear concept, blending tailoring, performance fabrics and sport-influenced silhouettes.”
Says Neil Lewty, Chief Creative Officer at J.Lindeberg.
“Sharing it through these incredible athletes, ahead of SS26, makes it all the more powerful.”
